A big part of creating a social business is about mobilising your employees to collaborate with one another. This simple equation will show you why:
A company has 64 people and creates 8 teams of 8 people. If each person has 3 ideas, the company will receive 1536 potential answers to one of your company problems.
If your company is too silo’d and rigid, you won’t be creating an environment where ideas can flow. The way we currently think of working was formed by command and control, industrial age of process, manufacturing and efficiencies of scale. Collaboration is a different model. It depends on people, not process. It depends on outstanding communication – because collaboration requires thinking and acting together.
We are in an age where we have created technology that makes this easier, but we are still evolving our understanding of how best to do it. With this new way of work, comes a new set of critical skills. Companies with higher volumes of interactions outperform industry peers, because they are able to foster collaboration and encourage social business interactions.
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